Description
The Business of Greening Your Strategy
One of Wall Street’s newest preoccupations is investments in clean or green products. The worldwide market for environmental goods and services hit $600 billion last year, according to Environmental Business Week. Leading CEOs have the opinion that implementing sustainability initiatives through regulation, legislation, and culture shift are perhaps the biggest market growth opportunities for the next two decades.
This talk will introduce the audience to the personal journey of a corporate technical researcher and inventor, active community shaper, and promoter of community leadership development. Participants will be asked to consider their personal interest and intent in being a business person, and how these interests and intents, in the collective, can help us to shape a sustainable
future.
Rob Peterson is a 3M corporate scientist, leads development projects utilizing green polymers. Rob and his wife Lori own Silkesnas, a private natural
habitat preserve where the focus is on leadership development. Additionally, Rob and Lori facilitate the Leadership River Falls retreat for the River Falls Area Chamber of Commerce. Rob is a member of the Spring Valley Lions, is church council president at St. John’s Lutheran Church, and a member of the ‘famous’ El Paso Marching Band. Rob and Lori live in rural Gilman
Township, Wisconsin. They are life-long residents and lovers of the
environment of the upper Midwest.